页数:1/1   题目数:15

您好!我是一名就读于摄政大学欧洲商学院(European Business School of Regent’s College)的研究生,为了完成我的国际市场营销专业的毕业论文,我现在正在进行这项问卷调查是基于中国消费者网上购物行为。您所提供的任何信息将被严格保密及仅用于学术研究。谢谢您的合作。
 

1.Gender: (性别)*


2.Which age group do you belong to? (您所属的年龄段)*


3.Education level: (教育程度)*


4.Occupation: (职业)*


5.Monthly Income level: (CNY) (月收入)*


6.How often do you go shopping online? (网上购物的频率)*


7.How much do you normally spend on the online shopping every time? (您一般每次网购花费多少?)*


8.What were your most recently purchased products from online shopping? (您最近从网上购买的产品是?)*


9.多选 What is your main consideration about online shopping? (关于网购您主要考虑的问题是)*


10.多选 What is the main reason that you would like to choose online shopping? (您愿意选择网购的主要原因是什么?) *


11.多选 What is your favourite website for online shopping? (以下哪些是您最喜欢的网上购物网站?)*


12.What is your degree of satisfaction about your overall previous online shopping experiences? (您对您过去的总体网购经验满意程度是?)*


13.How important does online shopping involved in your life? (网购对您的生活而言有多重要?)*


14.Do you think you would like to continue doing the shopping online and believe it has an optimistic future development?*

(您认为你还会继续网购并相信它有个乐观的未来发展吗?)


15.In your opinion is online shopping going to substitute traditional consumption model? (您认为网络购物会在未来取代传统的消费模式吗?)*


   
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